McDONALD’S + HASBRO
Happy Meals
Taking our Hasbro Classic Gaming characters to the next level with McDonald's Happy Meal toys and ads
After a successful multimedia campaign featuring anthropomorphized board games for Hasbro, we were tapped by McDonald’s — the world’s largest toymaker — to turn our sassy characters into Happy Meal toys.
We also animated the national ad campaigns!
CLIENT: Hasbro + McDonald’s
AGENCY: DDB Chicago
H4H SERVICES: character design, 2D animation, visual development, creative direction, storyboards & animatics
